Pharmaceuticals And Advertising

It can cost tens of millions of pounds to develop a new drug. This is a major investment which needs to be paid for by sales. Sales are stimulated by advertising. Advertising can be highly persuasive, pulling the consumer in directions which may not be the correct one for them. Even common medications like paracetamol have side-effects. Instead of taking heavily advertised anti-inflammatories or painkillers for a stiff neck, for example, you may find a massage is far more effective. I am finding in my massage therapy practice in York that people are realising this more and more, and are increasingly turning to alternatives to prescription and over the counter medication.

Photo of snow in York

Recent snow in York